Company portrait
Elly was founded in 1963 by Mr. Ubaldo Elli to manufacture specific and high-quality products: womens stockings. Following the first of many right intuitions, Ubaldo decided to use his last name as his company and product brand – changing the final “i” into a “y”, and to personally superintend all the company activities, from production to the marketing of the finished products.
In 1969, the production of the first relaxing stockings was launched to be subsequently marketed under two registered brand names conceived by Mr. Elli: Carezza and Antistress. In 1978, the three company units were grouped together in a single site covering over 30.000 sqm and the company name was changed into C.R.E. Calzifici Riuniti Elli s.r.l. This marked the start of business relationships with international markets.
In 1990, a new local unit of 13.000 sqm was opened, very close to the headquarters, to include the offices, the packaging division, the storehouse for finished products and the dispatch department.
In 2000, Elly brilliantly achieved the UNI EN ISO 9002 Company Quality Certification, successfully reconfirmed through the years until the most recent ISO 9001:2015 Certification.Today Elly, thanks to its cutting-edge circular knitting machines, has a production capacity of 5.000.000 pairs per year and it works from Italy worldwide, without foreign relocations: its chain of suppliers and artisans opens and closes within a radius of 20km, binding itself to the territory and the community that hosts it.
The company shares are now held by Mr. Ellis children Serena, Carlo and Paolo who have different roles and functions within the company: general management, production and administration.